I mean, can you tell the difference?
You used to be able to tell by the colors...and now the colors are similar and you have to really read the fine print
I think I'm going to start drinking Minute Maid
Look I can read what I want instantly - that's what the consumer wants people....not some generic-looking, overly-designed package with hierarchy problems and a sideways logo. Speaking of which, Tropicana, what is that about? Do you want people to tilt their head confusingly to the side to read who you are?