Thursday, February 19, 2009
Andrew Holder
Another browsing day.
I think I was looking at a travel magazine (actually Arkitip Magazine) and came across the following artist who produced prints for Andre Balazs properties. I wish I could bring up the names....but that is what happens when you browse randomly and aimlessly-you loose track of where you started :) oops
anywho....Andrew Holder's work has this retro-mod quality to it that I think is really sharp
Tuesday, February 17, 2009
Pepsi Universe
This is ridiculous
To prepare for the rebrand, Arnell prepared the 27-page document, titled "BREATHTAKING Design Strategy," to prove that their idea for the new logo is a veritable Da Vinci Code of branding, drawing on everything from magnetic fields to the "Golden Ratio."
So apparently the Pepsi internal document for the rebrand made its way onto the internet.
Just as a little background: last year Pepsi spent several hundred million dollars on a new logo.
I think I vomited a little in my mouth.
Sunday, February 15, 2009
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